You ever see all those fancy designs on the boxes that packages come in? Those designs are produced using something called paper bag digital printing machine. Enter digital printing, a method for deploying technology that imparts bright, fun designs on the boxes in which products arrive. In this article, we’ll explore the advantages of digital printing on a corrugated box and how it can allow brands to shine while saving some cash.
Digital process for printing on corrugated boxes is having many benefits. For one, they produce high-quality designs in clear images and bright colors. It makes products pop on store shelves and catch customers’ eyes. Digital printing also lends itself to fast printing, meaning brands can get their products into stores sooner. Another advantage is that it can print small runs at a lower cost, a big plus for small companies that want to experiment with new designs or products.
It is a fantastic method to enhance branding and to make opening a package special for your clients with digital printing. With customized designs and colors, brands can show who they are and give shoppers something to connect with. For instance, Foofon, could use its blue and yellow colors on its boxes to build brand presence. Brands can also use special touches such as raised designs or shiny finishes to make their boxes more appealing.
Digital printing tends to be perceived as expensive, but it can be cost saving, especially for small and medium runs. Unlike flexographic and offset printing, digital printing does not require expensive printing plates and setup fees, meaning that brands can save money on producing their goods. A warehouse can be a rent-sucking heartache for a fledgling brand to maintain, so having the option to take only as much printed fabric as they need is also appealing, and saves space.
One major advantage is that brands can alter the designs to suit their needs. They can experiment with colors, patterns and images to create their own unique packaging. Foofon could have, for example, printed its logo and slogan on its boxes to provide a full brand experience. For instance, brands can employ customized printing to include customer names (or messages) on the packages themselves, making the act of opening the package that much more delightful.
Digital printing can also be more environmentally friendly. It makes less waste and uses fewer resources than old printing, so people can print in all the colors of the earth while saving some of the earth. With digital printing, brands can order smaller print runs, so they don’t have to print up as many boxes, worrying about waste. In selecting digital printing, brands demonstrate they have the environment at heart and appeal to eco-conscious customers.